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Case Studies

The work, unpacked.

Real engineering decisions. Real architecture trade-offs. Real business outcomes. Here's how each product was built and why.

CASE 01
Deployed

Codeskate

My software venture — WhatsApp-first SaaS for growing businesses

C

The Challenge

Small and growing businesses need software that actually fits how they work — but off-the-shelf tools are bloated, expensive, and ignore the channels (like WhatsApp) where their customers really are.

The Solution

Codeskate is the brand I build SaaS products under. It ships focused, affordable, AI-first tools — starting with Codeskate CRM — that businesses can adopt in a day. One product studio owning design, engineering, integrations, billing, and deployment end-to-end.

Product studio behind Codeskate CRM (web + Android)
AI-first — practical automation baked into every product
WhatsApp-native workflows for real customer channels
Self-serve onboarding & subscription billing
Built and shipped solo, end-to-end

Architecture & Engineering Decisions

  • Brand + product studio behind Codeskate CRM and future SaaS
  • Next.js marketing site on Vercel, shared design system across products
  • AI-first product philosophy — automation built in, not bolted on
  • Solo-built: product, engineering, integrations, billing, and deploys
StackNext.jsReactNode.jsFirebaseOpenAI APIVercel

Business Impact

My founder-built software venture — turning ideas into deployed, revenue-ready SaaS. Codeskate CRM is its flagship product, live and demo-ready.

CASE 02
Deployed

Codeskate CRM

WhatsApp-first CRM with an AI customer-care agent — the flagship Codeskate product

C

The Challenge

Small businesses run sales on WhatsApp but lose leads in cluttered chats — no pipeline, no follow-up automation, and no way to answer customers instantly around the clock.

The Solution

A multi-tenant SaaS CRM that turns WhatsApp into a managed sales pipeline: leads, follow-ups, team chat, and analytics — plus an AI customer-care agent that auto-replies from each business's own knowledge base, classifies intent, and hands off to a human agent when confidence is low or the customer asks. Available as a web dashboard and an Android app on the same real-time backend.

AI customer care — RAG over a per-business knowledge base
Intent classification + confidence-based human handoff
WhatsApp Cloud API — 24h window & template messaging
Multi-tenant orgs, roles, and subscription billing (Razorpay)
Leads, follow-ups, notifications & team chat
Web dashboard + Flutter Android app, one Firebase backend

Architecture & Engineering Decisions

  • Multi-tenant Firebase (Firestore) backend shared by web + Android
  • Express service for WhatsApp Cloud API, webhooks & billing
  • AI layer: RAG over a per-org knowledge base with intent classification
  • Confidence-based auto-reply vs. human handoff, with token usage tracking
StackReactNode.jsExpressFirebaseFlutterOpenAI APIWhatsApp Cloud API

Business Impact

Built end-to-end as a real SaaS product under the Codeskate brand — multi-tenant billing, AI auto-reply with human handoff, and a matching Android app. Deployed and demo-ready.

CASE 03
Deployed

BreakIQ

Real-time workforce monitoring for teams & supervisors

B

The Challenge

Supervisors had no visibility into team compliance, causing SLA breaches and operational disputes.

The Solution

Live status-tracking dashboard with policy enforcement, threshold alerts, and historical reporting per agent.

Live agent status board
Configurable policy rules
Threshold alerts to supervisors
Shift-wise analytics
Audit logs

Architecture & Engineering Decisions

  • WebSocket layer for live agent status broadcasting
  • Time-series storage for break analytics and replay
  • Configurable rules engine for break policies per shift
  • Optimistic UI updates for sub-100ms perceived latency
StackReactNode.jsWebSocketsMongoDBExpress

Business Impact

Built end-to-end — live status board, configurable policy rules, threshold alerts, and shift analytics. Deployed and demo-ready.

CASE 04
Deployed

Saran Tax Solution

Tax consultancy business website

S

The Challenge

Established tax consultancy with zero digital presence losing leads to competitors with modern sites.

The Solution

SEO-optimized marketing site with service catalog, appointment booking, and lead capture funnel.

Service pages with schema
Booking integration
Blog/CMS
Lead forms
WhatsApp chat

Architecture & Engineering Decisions

  • Static generation for sub-1s LCP on marketing pages
  • Schema.org structured data for rich search results
  • Sanity CMS so non-technical team owns content updates
  • Edge-cached lead form with spam protection
StackNext.jsTailwindSanity CMSResend

Business Impact

Live for a real tax consultancy — the site brings in genuine inbound leads through organic search.

CASE 05
Deployed

Pragat Hanuman Ji

Temple website + devotee community

P

The Challenge

Temple needed digital presence for event announcements, donations, and devotee engagement.

The Solution

Beautiful devotional site with event calendar, donation flow, and live darshan integration.

Event calendar
Online donations
Photo gallery
Multi-language
Newsletter

Architecture & Engineering Decisions

  • Multi-language i18n routing for English and Hindi
  • Razorpay integration with receipt generation
  • Cloudinary for optimized devotional imagery
  • Newsletter automation for event notifications
StackNext.jsTailwindRazorpayCloudinary

Business Impact

Built end-to-end — event calendar, online donations, photo gallery, and newsletter. Deployed and demo-ready.

CASE 06
In Progress

Shivis Elegance

Full-stack jewelry ecommerce platform with a dedicated admin dashboard

S

The Challenge

Jewelry brand needed more than a storefront — a complete system to manage products, inventory, orders, customers, and revenue alongside the customer-facing shop.

The Solution

Built two connected systems: a customer store with OTP-based login, dual payment gateways, and self-serve order tracking/returns, plus a separate admin dashboard for full inventory, order, customer, revenue, and coupon management — with Shiprocket wired in to auto-generate AWBs the moment an order is placed.

Admin dashboard — products, inventory, orders, customers, revenue
OTP-based customer login & account management
Razorpay + Stripe payment gateways
Shiprocket integration — auto AWB generation on order placement
Customer order tracking & returns
Admin-managed discount coupons

Architecture & Engineering Decisions

  • Next.js storefront with a separate Node/Express + PostgreSQL backend
  • OTP-based customer login and self-serve order tracking
  • Razorpay + Stripe payments, with Shiprocket for auto AWB generation
  • Dedicated admin dashboard for inventory, orders, customers, and revenue
StackNext.jsNode.jsExpressPostgreSQLRazorpayShiprocket API

Business Impact

End-to-end order lifecycle — checkout, payments, shipping, and admin ops — tested and fully functional in production. Full product catalog and final polish still in progress.

Want to know more about how these were built?

Open to full-time roles and select freelance work — happy to walk through any of this in more depth.

Get in touch